• Thu. Dec 8th, 2022

Alpha Motor Corporation Unveils CAMP

ByDebra J. Aguilar

Aug 8, 2022

IRVINE, Calif., August 8, 2022 /PRNewswire/ — Alpha Motor Corporation has just unveiled its Collaborative Adventure Mobility Platform (CAMP) with Rolling Stone Korea, Free & Easy, DMOS Collective Inc., Equipt Expedition Outfitters, Onyx Coffee Lab, KC Lights and Black Rhino Wheels alongside REX™ Adventure Series. Watch The Alpha CAMP reveal at https://youtu.be/qUQWrbxPdyg.

CAMP is the result of Alpha’s unique automotive process that opens up new ways to experience products and builds on the Move Humanity™ culture of community innovation. It creates an engaging platform to streamline idea sharing, complement technical development, and help find sustainability solutions.

The digital twin is a virtual creation identical to an existing physical object or real-time experience. The Origin of a Digital Twin is a testament to Alpha’s initiative to make industrialization more efficient, responsible and sustainable through virtual validation.

Alpha has led the development of electric vehicles through computer-aided engineering (CAE) and CAMP is an industry-first virtual experience of amazing brands who are collaboratively shaping the future of mobility culture. Throughout the CAMP site, featured brands present a digital twin of physical products available for purchase in each respective online store.

Rolling Stone Korea (https://rollingstone.co.kr) – Global Entertainment Network

“CAMP by Alpha Motors is an innovative platform that represents the future of ‘Move Humanity’ culture. This digital creation goes beyond the electric vehicle industry and creates new possibilities through virtual travel. We are excited about this collaboration and look forward to people enjoying the CAMP experience,” said Ray YeomFounder and CEO of eLe Media.

Umbrella SS Tee by Free & Easy (https://www.freeandeasy.com) – LA Fashion Icon

“Alpha Motors’ vision for the future and focus on forward-thinking sustainability is a breath of fresh air for the automotive industry and the world. Entering the outdoor recreation space, Alpha is a natural progression from its already innovative approach to electric vehicles. Nothing sounds better than experiencing the beauty of nature without leaving a heavy footprint,” said Kevin CircostaFounder of Free and Easy.

Delta Pro Excavator by DMOS Collective (https://dmoscollective.com) – SEMA Launchpad 2022 Semi-Finalist

“We are excited to work with Alpha Motor and the CAMP platform. It gives us the chance to work with some of the best in the automotive aftermarket in a co-creation space that accelerates our design thinking to better achieve our mission of making people our heroes with mission-ready gear that is always at hand and never in the way,” said Susan PieperFounder and CEO of DMOS Collective, Inc.

Alubox by Equipt Expedition Outfitters (https://www.equipt1.com) – Better built gear with exceptional craftsmanship

“Equipt is thrilled to be a part of the Alpha CAMP project. We are one of the oldest US importers of premier land equipment, including Alubox aluminum storage boxes from Denmark. Alubox is a great example of elegant form and function, and fits perfectly with the Adventure REX series,” said Paul Mayfounder and owner of Equipt Expedition Outfitters.

Move Mug by Onyx Coffee Lab (https://onyxcoffeelab.com) – Find the best coffee, never settle for enough

“We are always looking for innovative partnerships that align with our enduring values ​​and our pursuit of unparalleled quality,” said Jon Allen co-founder of Onyx Coffee Lab. “We strive to push the boundaries of coffee, producing the best of the best, and we see the same pursuit in what Alpha Motors creates.”

Gravity® Pro6 by KC Lights (https://www.kchilites.com) – Challenge the Limits and Adventure Further®

“At KC, our heritage is deeply rooted in off-road racing since the 1970s and our products continue to challenge the limits of engineering standards. Sometimes it works in our favor and sometimes it fails, but we learn. Our Gravity® Pro6 initially failed in testing, but ultimately set the standard for brand name circular LEDs and linkable light bars.With that in mind, we are thrilled to be a part of Alpha Motor Corporation’s CAMP as we continue to challenge boundaries in the digital world and IRL” said Randy WimentaMarketing Activation Manager

All New Fuji Wheels from Black Rhino Wheels (https://www.blackrhinowheels.com) – Designed to Explore

“We are excited to continue our partnership with Alpha Motor Corporation with another collaborative building effort. Given Black Rhino Wheels’ strong history in the land market, CAMP is an ideal platform to showcase the all-new design and Black Rhino Fuji wheel engineering,” said Scott ChuMarketing Manager Wheel Pros

Adventure Series REX™ (www.alphamotorinc.com) – Move humanity in electric utility, adventure and sport vehicles

“The Adventure Series REX™ is an electric car that brings people and nature together,” said Alpha Motor Corporation.

Adventure Series REX™ Pure Electric SUV measures 1720mm (68in) high, 1900mm (78in) wide and 4828mm (190in) long on BF Goodrich Mud Terrain KM3 tires mounted on Black Rhino Fuji wheels 17 inches.

Traditional doors are replaced with two full-size tube doors mounted with a stunning Racing Red DSMO Delta Pro shovel, which completes the Adventure REX™ series – unveiled in Kings Canyon Ivory, inspired by the Kings Canyon National Park located in Fresno, California.

The rear cabin of the adventure-seeking electric SUV is removed from driving and reinforced with a rigid triangular bed bar to enjoy open car driving. A large cargo basket is installed on the roof which can store up to two beautiful 42L Alubox aluminum cases by Equipt Expedition Outfitters while the front is equipped with a line of GRAVITY LED® PRO6 lights which will further guide the adventures .

The REX™ interior features a four-passenger bench-seat configuration with fold-down and removable rear seats to accommodate oversized cargo. Spacious storage compartments are located both under the hood and in the vehicle’s rear hatch, which includes approximately 14 cubic feet of storage. The vehicle’s interior also incorporates several advanced features, including a driver-centric digital speedometer, digital center display, optional haptic interior audio and climate controls, digital audio system, dual cupholders integrated into the 63 mm diameter (2.5 inch) center console and an AC power supply. taken among other features.

Alpha’s modern teardrop trailer is secured behind the 400V pure electric all-wheel-drive REX™ platform. The trailer doors open to a spacious mattress and checkered seat cushions that provide a additional comfort. An enclosed overhead storage bin sinks into the ceiling, and utility hooks are fitted around the internal frame to easily store your clothes, backpacks, and other outdoor gear free and easy.

The front interior wall of the trailer is mounted with a slim folding shelf for convenient placement of items, including Onyx Coffee Lab’s Move mug that keeps brew hot or cold on the go. The modular LED lanterns are positioned for easy access and can be assembled vertically to create a large floor lamp for nighttime visibility. Above the trailer is a lightweight rooftop tent with a side ladder that comfortably accommodates 4 people.

Outside the SUV trailer is a set of grilles, a collapsible picnic table, and a yurt with textiles to match the rooftop tent. The fabric walls of the yurt are removable which opens the interior space to nature. Inside the airy yurt is a soft toy California King size platform bed and relaxing environment to browse the latest global entertainment news from Rolling Stone Korea.

CAMP communicates a balance between art and science by digitally reimagining summer inspired by outdoor adventure. Alpha also tells this story through the digital creation of memories.

“We introduced a special guitar in CAMP to represent cars and live music together. The digital twin of my grandfathers old 1938 Gretsch guitar symbolizes the influence of music in my life. The counterpart Virtual Alpha is authentic to the original and I hope to pass this one-of-a-kind guitar to my children one day knowing that my grandfathers legacy will live on forever,” said Joshua Boytbusiness development manager at Alpha Motor Corporation.

“Sharing precious memories is an emotional experience and plays an important role in Alpha’s industrialization process. We express human art in a more sustainable way to advance automotive technology. It is the responsibility of the new generation of pushing boundaries and honoring people who have contributed to industrial innovation in the past is the soul and DNA of Alpha,” said Alpha Motor Corporation.

“Alpha’s advanced virtual validation application vertically integrates the automotive value chain. It goes beyond producing beautiful cars, improving safety, optimizing processes and saving resources to enable access to high-quality electric vehicles for the mass market. We are excited to partner with Forward-thinking brands to revolutionize the industry and focus on a healthier, more sustainable future,” said Alpha Motor Corporation.

Additional information about the Adventures REX™ series can be found at https://www.alphamotorinc.com.

Please contact pr@alphamotorinc.com for more information.

SOURCE: Alpha Motor Corporation

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Alpha CAMP featuring Rolling Stone Korea, Free & Easy, DMOS Collective, Inc., Equipt Expedition Outfitters, KC Lights, Black Rhino Wheels, Onyx Coffee Lab and presenting The Adventure Series REX. Copyright © 2022 Alpha Motor Corporation. All rights reserved.

Alpha Motor Corporation © 2020. All rights reserved.  (PRNewsphoto/Alpha Motor Corporation)

Alpha Motor Corporation © 2020. All rights reserved. (PRNewsphoto/Alpha Motor Corporation)



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SOURCEAlpha Motor Corporation